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Cancel subsidies conducive to new energy vehicles bigger and stronger

Ministry of Industry and Information Miao Wei recently said that by the end of 2020 will be fully withdraw from the government subsidies for new energy vehicles. In order to cope with the market-oriented subsidy mechanism for the development of new energy vehicles after the exit of government subsidies after 2020, the "average fuel consumption of passenger car companies and new energy sources jointly issued by the Ministry of Industry and Information Technology, the Ministry of Commerce, the General Administration of Customs and General Administration of Quality Supervision, Inspection and Quarantine Car Points Parallel Management Measures "will be April 1, 2018 come into operation.

Undeniably, the state subsidies for new energy vehicles, to determine a large extent to promote the development of new energy vehicles. In the past few years, due to the stimulation of subsidies for new energy vehicles, the production and sales of new energy vehicles in China have been rapidly increasing and have become the largest producer and consumer of new energy vehicles in the world. Data show that in 2017 China's total production of new energy vehicles 808,100, accounting for about 3% of total output of automobiles, an increase of 57.78%, ranking first in the world for many years in production and sales volume. However, subsidies for new energy vehicles are also likely to cause policy-dependent enterprises. In the long run, enterprises lack the impetus to develop technology and upgrade their products. Industries are prone to blind expansion at low levels.

The production and sale of new energy vehicles, the central make up the place to make up, make up the business but also those who make up the sales charge. Due to a large amount of subsidies and the low investment threshold of new energy automobile companies, it has attracted a large number of investors to invest in the new energy automobile industry, resulting in unrestrained chaos. At present, there are nearly 300 electric vehicle manufacturing companies in China, and nearly 5,000 models have been developed or under development. Some companies are trying to subsidize dividends. In the absence of the necessary core technologies, patchwork, rushing to do electric vehicles, some inexperienced companies, or some of the original production of agricultural vehicles, low-grade car company also changed the court, Start a new energy vehicles. Thus disrupting the normal order of the market and hindering the healthy development of the new energy automotive industry.
As long as there are government subsidies, there will be some loopholes. Some companies play the policy of "edge ball", in the production and sales disproportionate circumstances, came up with a strange trick to cheat. There are self-produced since the sale, there are fake production, fictitious business of fabricated false materials, there are deliberately high vehicle prices. Some enterprises in more than 1,600 vehicles have not completed or sold more cases, to apply for a motorized vehicle permit in advance to declare. The actual operation and utilization of new energy vehicles is low, and business model innovation is still in a state of stagnancy. So that the automotive market is not strong, user satisfaction is relatively low. According to a survey conducted by research institutes, the brand image, quality and perceived value of new energy vehicles are lower than those of fuel-powered vehicles. Users complain about 34.5% of complaints, 2.4 times as much as that of fuel-powered vehicles.

Many businesses seldom spend money and profits on improving product quality, vehicle performance and style can not meet people's expectations. People's buying is not high, so that a serious imbalance between production and marketing, resulting in overcapacity and high inventories and other issues. The author believes that the state promulgated policies to phase out the subsidies for new energy vehicles that can force their own business hematopoiesis, to prevent new energy auto companies fishes, low level of irrational investment, weak and strong, the new energy automotive industry on the benign track.

Only through the fight business quality, fight cost to win the market. No excellent quality, no good after-sales service, will be eliminated by the market. Although the development of new energy vehicles is a direction, but the survival of the fittest is an inevitable choice. The current subsidy policy for new energy vehicles has seriously affected the healthy development of China's new energy automotive industry. If we want to make the strategic emerging industries of new energy vehicles bigger and stronger and relying on subsidies certainly not a long-term solution, we should eventually establish a long-term market-oriented mechanism that will give play to the decisive role of the market. The state gradually reduces and cancels the subsidies for new energy vehicles, and the time has come to rely on subsidies for profits. Can let the car prices get rid of the "policy dependent", at the same time through the "double points" assessment, improve the car prices of new energy vehicles to reduce the proportion of high-energy vehicles, forcing companies to make their own blood. In the market competition so that capable enterprises stand out, to provide consumers with more and better choices.

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