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2018 Household PV Market

At the end of 2017, the number of household PV installations exceeded 500,000 units. Many people predicted that the number of household PV installations in 2018 will exceed 800,000 units. At the annual meeting of photovoltaic distributors of a company, an enterprise's household PV owners even Boldly predict that in 2018 the household photovoltaic market will exceed 1.5 million units. Today, I don’t talk about the number of installed PVs in households in 2018. Since the start of construction on February 10, 2018, I have felt that there is a “one to two less” in the household PV market through friends and WeChat. More than three kinds of phenomena.

Household PV market "open"

As soon as they opened, financial institutions opened their doors to photovoltaic companies and farmers, which means that more local banks or financial institutions will gradually accept PV loans.

With regard to PV loans, the South Bank is relatively open. With their own credit, the people can apply for the installation of PV loans at most large state-owned banks. The maximum amount is as much as RMB 300,000. Don't install corporate guarantees during the loan process. In contrast, the northern banks rarely have state-owned banks participating in PV loans (unless policy banks such as agricultural issues are the provinces that are tasked with poverty alleviation). Meanwhile, many small and medium-sized banks in the North are trying to open up PV loans and require companies to be installed. Pay a certain amount of guarantee to prevent breach of contract and quality issues. In general, relative to the 17-year PV lending policy, more banks or financial institutions may participate in 18 years. The second level, involving household photovoltaic companies and companies with good performance, will try to study the capital market in 2018, consider how to gain favor with the capital market, or start preparing for listing; meanwhile, there will be constant capital players. Acquired or joint-venture system enterprise.

Household photovoltaic market "two less"

Among them, “one less” means that the number of enterprises that will deploy the component enterprise system will decrease. After the attempts and layout of the household photovoltaic market in 2016 and 2017, the performance of the household photovoltaic team is not satisfactory, and the sales team of the household use team The business team of the component team, the slow progress of building the household PV team, and the continuous loss of household photovoltaic distributors, etc., senior leaders need to think about the company's future development direction. Perhaps some companies will give up the household photovoltaic cake and decide to concentrate on doing it well. The production of components, do a good job of the system's supporting services.

In addition, “one less” means that household photovoltaic enterprises will be reduced. In 2017, many companies entering domestic photovoltaics promoted high-profile publicity through various means such as CCTV, high-speed trains, stars and brush walls, and recruited a large number of distributors who may have previously Household appliances may be plumbing, perhaps a young partner who is starting a business. Many PV dealers have no harvest after tossing, and most of them will withdraw from household PV.

Household photovoltaic market "more than three"

Among them, "more than one" means that in 2018, more and more traders of photovoltaic equipment will become more and more. Many companies that have previously used household systems have been tossing for one year. They are also considered to be half small experts in the photovoltaic industry, and they feel that doing trade is more than development. The customer is relatively simple, so team restructuring starts with trading.

Another “more than one” means that more and more excellent brands of household systems will be available. We don’t know much about domestic photovoltaic system brand companies in 2016. In 2017, several excellent companies in the household photovoltaic system gradually emerged. In 2018, the domestic photovoltaic system was excellent. The brands will grow up, and they will focus on the construction of corporate tigers, corporate brands, corporate teams, and management.

Finally, “more than one” means that household-related photovoltaic-related platforms will gradually increase. With the imbalance of supply and demand of photovoltaic products, the prices of products will become more and more transparent. The transparency of prices will change the status quo of negotiated transactions to a certain extent, thus promoting the platform. The possibility of trading, but development is also slow.

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